?? - Agustin Andujar - LC

?? - Agustin Andujar - LC

[[Walt Disney Method]]

  1. Start with very crazy idea
  2. More realistic ideas
  3. Group that will implement the most realistic ideas

Business model is always under development. Even when defined, it's already old after a few months.

Value proposition canvas

value proposition

Value proposition is a simple way to understand your customers nedes and design products and services they want.

In short, is the reason why customers want to buy from you.

It's not just a phrase. It has to summarise all the thoughts, ideas, about the company.

Empathy model. What people are thinking about one specific problem.

Substitutes - What do people currently fo instead?

Product Fit Canvas:
Product Fit Canvas is a strategic innovation tool that allows to define, validate and reach customers. It also allows to define and iterate the product to achieve market validation.